FIT ME THROUGH YOUR EYES

CLASS OF 2026 CHOOSES YOU!

Maybelline New York is searching for the next generation of creators.

Show us your unique style and vision through Fit Me Matte + Poreless Foundation.

Enter the Fit Me Through Your Eyes competition for a chance to win a creator package and join the official Maybelline New York Influencer Tribe.

Closes 31 October 2026 at 23:59

Competition Terms & Conditions

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Quick Eligibility Check

Be 18 or older and a South African citizen with a valid ID, or a temporary or permanent resident with a valid permit.
Have a TikTok or Instagram account more than three months old when you enter.
Have 500 to 100 000 followers at the end of the competition.

Read the Competition Terms & Conditions for full eligibility rules.

How to enter

Fit Me Through Your Eyes. Buy Fit Me Matte + Poreless Foundation, create a FIT ME makeup video and show us how you make it yours. Post with #FitMeThroughYourEyes and #MaybellineZA, then send your video and proof of purchase via WhatsApp by 31 October 2026 at 23:59 for a chance to become the next generation of content creators. Get your Fit Me fix at Takealot, Amazon, Superbalist, Dis-Chem, Clicks, Edgars, Truworths or Foschini.

What Could You Win?

Your creativity could take you further. Ten winners will each receive a Maybelline creator prize package:

An immersive trip with Maybelline: An all-expenses-paid experience packed with content creation, new skills and exclusive activities.
A professional creator kit: Gear valued at R35 000 to help bring your content to life.
A year-long paid contract:Join the official Maybelline New York Influencer Tribe, with a contract valued at up to R120 000.
VIP access: Exclusive invitations to all major Maybelline events and product launches.
A year’s supply of Maybelline makeup: More looks. More ways to express yourself.

Enter via Whatsapp

Spot Rescue Concealer

Infused with salicylic acid, vitamin c, and glycerin. Clears blemishes, brightens, and hydrates.

Matte + Poreless Foundation

The iconic shade-match baseline for a natural, flawless finish.

Matte + Poreless Pressed Powder

Touch up and mattify on the go for a smooth, poreless look.

Matte + Poreless Setting Spray

Lock in your look with 24H oil control so your confidence never fades.

Fit Me Concealer

The timeless Fit Me Concealer, suitable for all.

FIT ME: INFINITE POSSIBILITIES

Makeup is yours to make your own. From natural-looking coverage to a fresh matte finish, create the look that feels like you.

Discover the Fit Me routine, designed to move with you and your style.

Transfer-proof Besties

FIT ME® MATTE + PORELESS LIQUID FOUNDATION	Fit Me® Concealer	Fit Me Spot Rescue Concealer
Coverage	Coverage	Coverage
Buildable Coverage	Natural, medium coverage	Breathable Full Coverage
Formula	Formula	Formula
Micro-powders ideal for normal/oily skin	Oil-free, fragrance-free	Salicylic acid, vitamin C and glycerin
Key Features	Key Features	Key Features
Shine Control & blurs pores	Conceals redness & blemishes	Conceals blemishes while clearing spots
Wear	Wear	Wear
All day matte finish	Average	Up to 16H

What is the Fit Me Through Your Eyes competition in South Africa?

Fit Me Through Your Eyes: Class of 2026 Chooses You is a Maybelline New York competition inviting South African creators to share a makeup video featuring Fit Me Matte + Poreless Foundation. Ten eligible entrants will win a Maybelline creator prize package.

How do I enter the Maybelline Fit Me competition?

Buy a Fit Me Matte + Poreless Foundation from a participating retailer, film a creative makeup video featuring it, and post the video on TikTok or Instagram with #FitMyVibe and #MaybellineZA. You must also submit your proof of purchase and video through the campaign’s WhatsApp entry channel.

Where can I buy Fit Me Matte + Poreless Foundation to enter?

The competition terms list Takealot, Amazon, Superbalist, Dis-Chem, Clicks, Edgars, Truworths and Foschini as participating retailers. Keep your proof of purchase, as you’ll need to submit it with your entry.

What should my Fit Me Through Your Eyes video show?

Create a makeup video that showcases your Fit Me Matte + Poreless Foundation and your personal style. Post it on TikTok or Instagram with both campaign hashtags, then submit the video through the campaign’s WhatsApp entry channel.

Who can enter the Maybelline Fit Me competition?

You must be at least 18 and be a South African citizen with a valid ID, or a temporary or permanent resident with a valid permit. The competition’s exclusions also apply, including to L’Oréal employees and people involved in running the campaign.

Do I need a certain number of followers to enter?

Yes. Your TikTok or Instagram account must be more than three months old when you enter. To qualify at the end of the competition, you must have at least 500 and no more than 100,000 followers.

What can I win in the Fit Me Through Your Eyes competition?

Each of the ten winners can receive an immersive Maybelline trip, a professional content creator kit valued at R35,000, a year-long paid Maybelline New York Influencer Tribe contract, event invitations and a year’s supply of Maybelline makeup. The terms describe the one-year contract value as up to R120,000.

When does the Maybelline Fit Me competition close?

The competition opened at 10:00 on 12 September 2026 and closes at 23:59 on 31 October 2026. Your entry must be received by the closing time.

Is Fit Me Matte + Poreless Foundation suitable for oily skin?

Maybelline describes Fit Me Matte + Poreless Foundation as ideal for normal to oily skin. Its micro-powders help control shine and blur the look of pores for a natural matte finish.

How are the ten competition winners chosen?

The terms say ten winners will be randomly drawn from eligible entries. Entries are checked against the requirements, including a valid purchase, the correct hashtags and a creative video that meets the campaign requirements.

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FIT ME THROUGH YOUR EYES